A global partner with local insight
IMA has been creating connections people buy for over 35 years. From household names to ambitious start-ups, we’ve helped brands grow salience and sales seamlessly. And, as The Smollan Agency, we’re able to fuse creativity with real-world retail firepower worldwide. Big or small, global or hyper-local, our ideas turn brand presence into brand preference. Because we don’t just make ads. We make outcomes.
Global leadership
Our global leadership team brings decades of brand, retail, and digital experience to the table. Guiding, shaping, and challenging our teams around the world to deliver work that connects globally and lands locally.
Mike Smollan
Chief Brand Activation Officer - Smollan
James Henry
Global CEO
Alex Uprichard
MD UK and Europe
Ross Adam
MD MENA
Justin Dennis
Head of IMA Africa
Katherine Freemantle
MD IMA South Africa
Nienke van 't Schip
Business Unit Director Events Benelux
Bart Manders
MD Benelux
Where to find us
With 8 offices across 6 regions, our global team of 400+ experts is perfectly positioned to support your brand. Delivering world-class work with a local heartbeat.
Leeds, UK
The Malthouse, LS10 1LJ
London, UK
Well Court, EC1R 3AU
Manchester, UK
3E/F Beehive Mill, M4 6JG
New York City, US
203 Lafayette St, NY 10012
Cape Town, SA
Black River Business Park, 7925
Johannesburg, SA
Hathorn House, Maryvale
Benelux
Oude Amersfoortseweg 195, Netherlands
Dubai
Al Shatha Tower, Al Sufouh
Gibraltar
5/3 College Lane, GX11 1AA
Working in partnership with...
We don’t just deliver work. We build partnerships that last. Some for over 35 years. Built on trust, collaboration, and shared hunger for more, these relationships allow us to go deeper, think bigger, and do better work together. Turning ambitious ideas into meaningful results that push their brand to new levels.
